Meet The Author
Elle Grewar
Meet Elle Grewar (Poulus), CEO/Owner of Little Big Marketing San Diego. With a background in finance and a passion for marketing, Elle brings expertise to help small businesses thrive. Having run multiple businesses herself, she understands the challenges faced by owners. Elle prioritizes lead generation and search engine optimization to drive rapid and sustainable growth. With a track record of successful campaigns, she specializes in branding, website design, SEO, social media, and Google advertising. Elle is committed to empowering entrepreneurs and guiding them to achieve significant growth. Trust her knowledge and experience in digital marketing, SEO, and small business growth for your journey to success.
Blog Post
7 Signs It’s Time to Outsource Your Website Content to SEO Copywriting Services
Not every business owner has time to write content—and that’s okay. If your website isn’t pulling in traffic or converting leads, your content might be part of the problem. SEO copywriting services help small businesses build trust, rank higher on search engines, and guide users to take action. Here are 7 clear signs it’s time
The Difference Between Web Design and Web Development Explained for Business Owners
Your website is often the first impression customers have of your business. But should you hire a web designer or a web developer? Understanding the difference between web design and web development helps you make informed decisions, avoid unnecessary costs, and get a site that drives results. Many business owners assume web design and web
What Is Technical SEO? A Beginner’s Guide to Boosting Your Website’s Performance
Does your website have great content but still struggle to rank on search engines? The problem might not be what’s on your site—but how it’s built. That’s where technical SEO comes in. In this guide, we’ll answer the question “What is technical SEO?” and explain how it can unlock your website’s true potential. Let’s get
Organic Versus Paid Social Media: A Comprehensive Guide for Small Businesses
If you’re running a small business, you probably know that social media is a powerful tool—but figuring out how to use it effectively can be tricky. Should you focus on building an organic following, or is it worth investing in paid ads? The truth is, both strategies have their strengths, and the right approach depends
Rebranding 101: Refreshing the Visual Identity of a Brand Without Losing Recognition
Keeping your brand looking fresh is essential, but rebranding can feel intimidating for small business owners. You’ve worked hard to build trust, loyalty, and brand recognition—and the last thing you want is to lose that. Here’s the good news: updating the visual identity of a brand doesn’t require a complete overhaul or a fresh start.
Why is Branding So Important? Key Insights for Small Businesses
Branding is essential for businesses as it directly influences customer perceptions, differentiates you from competitors, and builds trust with potential clients. In industries where high service quality and professionalism are essential, a strong brand often becomes the key to drawing in and keeping customers. Understanding the branding process can make a significant difference in how