Meet The Author
Elle Grewar
Meet Elle Grewar (Poulus), CEO/Owner of Little Big Marketing San Diego. With a background in finance and a passion for marketing, Elle brings expertise to help small businesses thrive. Having run multiple businesses herself, she understands the challenges faced by owners. Elle prioritizes lead generation and search engine optimization to drive rapid and sustainable growth. With a track record of successful campaigns, she specializes in branding, website design, SEO, social media, and Google advertising. Elle is committed to empowering entrepreneurs and guiding them to achieve significant growth. Trust her knowledge and experience in digital marketing, SEO, and small business growth for your journey to success.
Blog Post

Modern Link Building Strategies in SEO: White-Hat Tactics That Still Work in 2025
Link building has survived every algorithm update because it’s woven into the DNA of SEO. But here’s what’s changed: Google’s not just counting your backlinks anymore — it’s reading them. It knows when a link was earned because your content delivered genuine value, and when it was forced through outdated tactics. If you’re a small

Choosing the Best Local SEO Marketing Services: 10 Key Factors Small Businesses Overlook
Picking the right local SEO marketing services can feel like a guessing game. Every agency claims they can get you to page one. But which ones just sound good on a sales call and which ones can actually deliver? If you’re a small business owner, you can’t afford to gamble with your marketing budget. Here

No One Tells You These 5 Secrets about Web Design for Small Businesses
You’ve probably heard this before: “If you’re a small business, you need a website.” Sure. But what no one really talks about is what that website should actually do. It’s not just about putting up a logo and a phone number. So let’s cut through the noise. Here are five web design secrets most small

Branding Strategy Basics: 5 Must-Have Elements in Your Branding Blueprint
Have you ever wondered why some brands feel trustworthy right away while others don’t? It all comes down to having a solid branding strategy. Building a brand means creating a clear message that shows who you are, what you stand for, and why people should care. In this blog, you’ll learn what branding strategy really

The Do’s and Don’ts of Social Media Marketing Content Strategy in 2025
Building a strong social media marketing content strategy in 2025 takes more than guesswork and good intentions. As algorithms evolve and user expectations grow, small businesses can no longer afford to post inconsistently or rely on trends alone. Instead, you need a strategy that is built on clear goals, data-driven decisions, and a deep understanding

The Pros and Cons of Pay Per Click Advertising Services for Small Businesses
You’ve probably seen ads at the top of Google search results. Ever wondered if they actually work or if they’re worth paying for? For small businesses trying to grow on a tight budget, pay per click advertising can feel like both an opportunity and a gamble. Before you spend a dollar, here’s what you need